In a major relief for advertisers, who use mobile vans to promote their products, the Supreme Court on Thursday allowed mobile hoarding vans to be parked along Mumbais roads.

Quashing an order passed by the Bombay High Court, which had restrained advertisers from using mobile hoarding vans stating that they obstructed traffic, the SC held that the authorities under the Motor Vehicles Act alone are empowered to check the obstruction in traffic caused by such hoardings.

Allowing the appeal filed by a Mumbai advertising firm, Supri Advertising amp; Entertainment Pvt. Ltd, the SC noted that Dr Anahita Pandole, who had moved HC against mobile vans, had not provided any data on the frequency of the obstruction of smooth flow of traffic along roads on which the mobile hoarding vans had been allowed to park. Judges allowed Pandole to move the appropriate forum for necessary directions.

The HC had restrained mobile hoarding vans from being parked on main roads and carriageways. The court had asked if mobile hoarding vans could be granted such permissions and licences. The SC said the authorities had allowed the mobile van in accordance with legal provisions.
Source : DNA